So you’ve done it! You purchased a professionally-designed logo (hopefully from me) and you are eager to plaster that puppy everywhere, on everything! That’s awesome, and I love that you’re happy! But there’s more to branding than having a logo. Let’s slow down a bit and look at Style Guides. These documents–which can range from […]
Category: Advice
“Do I need a SnapChat?” Earlier this week, I met with a client to discuss their online branding strategy, from their website to their social media profiles. They were disappointed with the interaction they received online, and they needed help identifying which sites were resources, and which ones drained resources. My recommendation, much to their […]
Too bad we can’t just go to Wal-Mart and purchase a fully-designed, fully-functional website that suits our business needs and doesn’t look like a disaster from the MySpace era. So here, in plain English, are simplified steps to obtaining your own website using a real estate analogy to help explain the different parts of a website. […]