Graphic Strategist
So you may have noticed I’ve won a few awards over the years. I started entering competitions my first year out of art school. Although I’d won a couple of student competitions, I wanted to play in the sandbox with the big kids; cut my teeth going toe-to-toe with big corporations who had shareholder budgets […]
Color Theory A close second behind typography, color is my favorite design topic. Color theory and the psychology of color are two old and broad fields in the visual arts. I won’t bore you with a history lesson, though (that’s what the Wikipedia links are for). Let’s talk about why I chose the colors I […]
During an outing to find essentials (spoiler alert: toilet paper is still impossible to come by), I filmed what it’s like in Destin without the bustle of tourists. Local- and tourist-staples like AJ’s and Harry T’s sit empty. Hog’s Breath Saloon closed permanently. Traffic is a trickle. HarborWalk is empty, but the music still blares. […]
That may seem harsh, I understand. Some needed to hear it straight. Giving an in-person presentation has value for a reason: people are there for the person, not the slideshow. Now that we’re ripped the band-aid off, let’s talk about why and how. Why? Case in point: You didn’t even read that graphic, did you? […]
A lot happens. Some people stagger when I tell them a logo can cost thousands of dollars. Well, none of mine have, but my starting price is sometimes still a bit much for a thrifty business owner to swallow. Other times they don’t understand the process of custom logo design. Here’s why good designers don’t […]