Categories
Creativity

Slava Ukraini.

The unprovoked attack Vladimir Putin has waged on Ukraine is abhorrent. The bravery Ukrainian people have demonstrated in the face of what was assured defeat inspired worldwide admiration. Especially notable is the viral story about the Ukrainian woman who confronted a Russian solider with the historic words, “Take these seeds and put them in your […]

Categories
Clients

Flies & Fins Logo

The latest logo design coming out of the Graphic Strategist studio is a saltwater fly fishing logo, Flies & Fins Charters. Captain Bo Duncan of Destin, Florida will offer these charters to locals and tourists alike. Taking clients out one or two at a time, this intimate fishing charter is slower-paced than your typical fishing […]

Categories
Advice

The Awareness Trap

How many times have you started designing an ad, video, or social media post, and had to face the question: “What is the goal of this [marketing product]?” This is an important question to answer, as it will guide the entire direction of the ad’s message, its purpose, and it will indicate to your your […]

Categories
Clients Projects

New project: Blankenship Group

If you’re not familiar with the Engel & Völkers real state team, the Blankeship Group, you’re missing out. Their luxury listings are located all over 30A, and they needed a logo to look as fine as their homes. The real estate group specializes in luxury residential property along the beautiful Northwest Florida coastline of Scenic […]

Categories
Clients Projects

New Project: Howell Consulting

Energetic Investigations Howell Consulting is an Illinois-based fire and explosion investigations firm. After ordering suede-coated business cards from me in early 2019, Mr. Howell contacted me in 2020 to also design his website. And what an interesting job this is! Scott Howell, Principal, investigates commercial and residential explosions. He determines the cause, type of explosion, […]