“Do I need a SnapChat?” Earlier this week, I met with a client to discuss their online branding strategy, from their website to their social media profiles. They were disappointed with the interaction they received online, and they needed help identifying which sites were resources, and which ones drained resources. My recommendation, much to their […]
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About the Logo for Three H Medical
That’s a wrap! After exhaustive research, painstaking iterations, and countless cups of coffee, Three H Medical has a fancy new logo. Three H, headed up by US Veteran Jeff Wood, is a medical supplier specializing in Veterans’ needs. The strategy behind Three H’s logo focuses on Veterans: Old Glory’s stripes are three stylized letter Hs. […]
Too bad we can’t just go to Wal-Mart and purchase a fully-designed, fully-functional website that suits our business needs and doesn’t look like a disaster from the MySpace era. So here, in plain English, are simplified steps to obtaining your own website using a real estate analogy to help explain the different parts of a website. […]
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Behind the Graphic Strategist logo
Every logo has a story…so what’s the story behind this one? To tell you the truth, it sort of all came together like when Neo stared seeing the world as The Matrix: It just clicked. As a strategic designer, I prefer for things to have purpose, meaning, and a goal. My logo had to embody the essence […]
Soon, State and Local Governments will find The Graphic Strategist in their SAM databases as a Woman-Owned Small Businesses. Currently, I am plugging through the requirements to be on the procurement registry’s vendor list, and hopefully this process will be complete. If you are a school, college, or a city or county organization, give me […]